First I examined the currently popular hashtags and trends on TikTok and Instagram platforms using the research features of AI tools (Kimi, GLM & Grok). After making manual eliminations, I collected examples showing that AI-generated diss tracks are popular, and created conversational messages that could be grouped into lyrics using AI. I converted the messages into a hip-hop/rap song using Suno, then made edits in Adobe Audition. Since it was a single-scene hook, I used Kling directly instead of Higgsfield for video generation. I fed an image I generated with ChatGPT to Kling as a reference. I converted the messages I received from the AI into iMessage screenshots via an online tool and combined them in After Effects to fit the TikTok style.

Since the brief was focused on UGC / viral marketing, a 'professional' look was not desired in the editing. Instead, it was requested to appear more simple and effortless.